Privacy Notice

At Belfast Waterfront and Ulster Hall Limited, we take your privacy seriously. This notice sets out how we, as a data controller, collect and process personal data about you.

About us

We are a company registered in Northern Ireland under company number NI635764. Our registered office is at Waterfront Hall, 2 Lanyon Place, Belfast, Antrim, United Kingdom, BT1 3WH.

How to contact us

You can contact us using the following details:

  • Post: Data Protection Officer, Waterfront Hall, 2 Lanyon Place, Belfast, Antrim, United Kingdom, BT1 3WH
  • Email: [email protected]

When we collect your personal information

Most of the personal information we process is provided to us directly by you. We collect personal information when you:

  • visit our websites
  • register an account on our websites (or when you update your details on your account)
  • purchase products through our websites
  • book tickets for an event via our websites, in person at one of our venues or by contacting us by phone
  • enter a prize draw which we have organised
  • register your device to access Wi-Fi at any of our venues
  • contact us via our website, by email, by phone or by post
  • complete a survey we have commissioned or provide us with feedback
  • respond to a job advertisement we have published
  • subscribe to our newsletter or mailing list
  • sign up for, or agree to receive, marketing from us

When we use the term “our websites” we mean and

When you visit our websites, we automatically collect technical data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, and other similar technologies. Please see our cookie policies at and for further details.

If you are involved in an incident that relates to our premises or business, we may collect information from you for incident reporting and investigation purposes and in order to meet our health and safety obligations.

The type of personal information we collect

Personal data, or personal information, means any information about an individual from which that person can be identified. We may collect, use, store and transfer different kinds of personal data about you which we have grouped together follows:

  • Identity data: this includes your name, title, marital status, date of birth, gender, still image photography and CCTV footage.
  • Contact data: this includes your billing address, delivery address, email address and telephone numbers.
  • Financial data: this includes your bank account and/or payment card details.
  • Transaction data: this includes details about tickets and services you have purchased from us. It may also include your vehicle details if you have purchased parking.
  • Profile data: this includes your username and password and your interests and preferences.
  • Linked account data: this includes your Facebook ID if you access our websites using such ID.
  • Marketing and communications data: this includes your preferences in receiving marketing from us and our selected third parties and your communication preferences.
  • Survey data: this includes personal data you give us when you give us feedback or complete a survey issued by us.
  • Competition data: this includes personal data you give us when you enter a competition which we have organised.
  • Technical data: this includes information you give us when you browse our websites such as your internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform.
  • Usage data: this includes information about how you interact with and use our websites and the types of events you are interested in.
  • Employment data: this includes your employment history, national insurance number.

We also collect, use and share aggregated data such as statistical or demographic data. Aggregated data may be derived from your personal data but is not considered personal data as it does not directly or indirectly reveal your identity. For example, we may aggregate individuals’ Usage Data to calculate the percentage of users accessing a specific website feature in order to analyse general trends in how users are interacting with our website to help improve the website and our service offering. However, if we combine or connect aggregated data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.

Unless we have told you otherwise in a specific privacy notice, we do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). The only exception to this is where you have specific disability needs which we need to be aware of in order to make reasonable adjustments and be able to perform our contract with you and comply with our obligations pursuant to social protection and equality laws (for example, when you make a booking using an Access Card).

How we use your personal information

The law requires us to have a legal basis for collecting and using your personal data. We rely on one or more of the following legal bases:

  • Performance of a contract with you: Where we need to perform the contract we are about to enter into or have entered into with you.
  • Legitimate interests: We may use your personal data where it is necessary to conduct our business and pursue our legitimate interests, for example to prevent fraud and enable us to give you the best and most secure customer experience. We make sure we consider and balance any potential impact on you and your rights (both positive and negative) before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).
  • Legal obligation: We may use your personal data where it is necessary for compliance with a legal obligation that we are subject to. We will identify the relevant legal obligation when we rely on this legal basis.
  • Consent: We rely on consent only where we have obtained your active agreement to use your personal data for a specified purpose, for example if you subscribe to an email newsletter.

We have set out below a description of all the ways we plan to use the various categories of your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Purpose/Use Type of personal data Legal basis
To register an account for you on our websites
  • Identity
  • Contact
Performance of a contract with you
To book tickets for an event for you including:
  • Managing payments fees and charges
  • Collecting and recovering money owed to us
  • Identity
  • Contact
  • Financial
  • Transaction
  • Marketing and communications
  • Performance of a contract with you
  • Necessary for our legitimate interests (to recover debts due to us)
To manage our relationship with you which will include:
  • Notifying you about changes to our terms or privacy policy
  • Dealing with your requests, complaints, and queries
  • Notifying you about any changes to an event which you have booked (e.g., cancellation or postponement)
  • Identity
  • Contact
  • Profile
  • Marketing and Communications
  • Performance of a contract with you
  • Necessary to comply with a legal obligation
  • Necessary for our legitimate interests (to keep our records updated and manage our relationship with you)
To enable you to partake in a prize draw, competition or complete a survey
  • Identity
  • Contact
  • Profile
  • Usage
  • Marketing and Communications
  • Performance of a contract with you
  • Necessary for our legitimate interests (to get feedback from you regarding your website experience, the events we host and our venues)
To administer and protect our business and our websites
  • Identity
  • Contact
  • Technical
  • Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise)
  • Necessary to comply with a legal obligation
To deliver relevant website content and online advertisements to you (including social media websites) and measure or understand the effectiveness of the advertising we serve to you
  • Identity
  • Contact
  • Profile
  • Usage
  • Marketing and Communications
  • Technical
Necessary for our legitimate interests (to study how our customers use our websites, to grow our business and to inform our marketing strategy)
To use data analytics to improve our website, products/services, customer relationships and experiences and to measure the effectiveness of our communications and marketing
  • Technical
  • Usage
Necessary for our legitimate interests (to define types of customers for events, to keep our websites updated and relevant, to develop our business and to inform our marketing strategy)
To send you relevant marketing communications and make personalised suggestions and recommendations to you about goods or services that may be of interest to you based on your Profile Data
  • Identity
  • Contact
  • Technical
  • Usage
  • Profile
  • Marketing and Communications
Consent, having obtained your prior consent to receiving direct marketing communications
To carry out market research through your voluntary participation in surveys
  • Identity
  • Contact
  • Transaction
  • Profile
Necessary for our legitimate interests (to study how customers use our website, the types of events they are interested in and to help us improve and develop the events and services we offer).
To ensure the safety of our customers, our employees and agents and any performers performing at our venues
  • Identity (CCTV footage)
Necessary for our legitimate interests (to ensure the safety of individuals attending or performing at our venues)
To capture photographs of events taking place at our venues and using such photographs for marketing purposes
  • Identity (still image photography)
Necessary for our legitimate interests (to market and grow our business)
To consider you for a job which you have applied for
  • Identity
  • Contact
  • Employment
  • Performance of a contract with you
  • Necessary for our legitimate interests (to assess your suitability for the job)

Direct marketing

During the registration process on our websites when your personal data is collected, you will be asked to indicate your preferences for receiving direct marketing communications from us via email, and/or post.

We may also analyse your Identity, Contact, Technical, Usage and Profile Data to form a view which events, services and offers may be of interest to you so that we can then send you relevant marketing communications.

Please note that we operate a joint box office for the Waterfront Hall and Ulster Hall. This means that once registered to receive information about entertainment events by email and/or direct mail, you will receive information about events taking place at the Waterfront Hall, Ulster Hall or both venues.

Third-party marketing

We will get your express consent before we share your personal data with any third party for their own direct marketing purposes.

Opting out of marketing

You can ask us to stop sending you marketing communications at any time by logging into your account on our websites and checking or unchecking relevant boxes to adjust your marketing preferences.

If you opt out of receiving marketing communications, you will still receive service-related communications that are essential for administrative or customer service purposes (for example relating to an event you have purchased tickets to attend).


For more information about the cookies we use and how to change your cookie preferences, please see and

Disclosure of your personal data

We may disclose personal data to:

  • third parties, including cloud service providers, who provide a service to us
  • a public authority in the event that we are required to do so by law
  • a third party where we are under a legal obligation to transfer it to that third party or where we provide it on behalf of a client who is under such legal obligation
  • a prospective seller or buyer of any of our assets or business
  • a third party where it is necessary to protect the vital interests of the data subject or another natural person
  • third parties who we partner with to organise or sponsor events
  • promoters of events being hosted at our venues
  • third parties who tender to or provide services or goods to us

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

International transfers

To the limited extent that it is necessary to transfer personal data outside of the UK, we will ensure appropriate safeguards are in place to protect the privacy and integrity of such personal data.

We may transfer your personal data to service providers that carry out certain functions on our behalf. This may involve transferring personal data outside the UK to countries which have laws that do not provide the same level of data protection as the UK law. Whenever we transfer your personal data to such countries, we ensure a similar degree of protection is afforded to it by using specific standard contractual terms approved for use in the UK which give the transferred personal data the same protection as it has in the UK, namely the International Data Transfer Agreement and/or the International Data Transfer Addendum to the European Commission’s standard contractual clauses for international data transfers.

Please contact us if you wish to obtain information concerning the safeguards we use to protect your personal data when we make international transfers (see “Contact details” below).

Data security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

Data retention

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

The retention period will vary according to the purpose. For example, we will usually only keep personal information relating to the purchase of a ticket by your for up to three years for the date of the transaction. We will usually only keep CCTV footage for a period of up to 30 days from the date of recording.

In some circumstances you can ask us to delete your data: see “Your rights as an individual” below for further information.

Links to other websites

Our websites may, from time to time, contain links to and from other websites. If you follow a link to any of those websites, please note that those websites have their own privacy policies and we do not accept any responsibility or liability for those policies. Please check those policies before you submit any personal data to those websites.

Your rights as an individual

To the extent that we are a controller of your personal data you may request access to, rectification, or erasure of your personal data, or restriction of processing or object to processing of your personal data, as well as the right to data portability. In each case, these rights are subject to restrictions as laid down by law. The following is a summary of your rights:

  • The right of access enables you to receive a copy of your personal data
  • The right to rectification enables you to correct any inaccurate or incomplete personal data we hold about you
  • The right to erasure enables you to ask us to delete your personal data in certain circumstances
  • The right to restrict processing enables you to ask us to halt the processing of your personal data in certain circumstances
  • The right to object enables you to object to us processing your personal data on the basis of our legitimate interests (or those of a third party)
  • The right to withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
  • The right to object at any time to the processing of your personal data for direct marketing purposes
  • The right to data portability enables you to request us to transmit personal data that you have provided to us, to a third party without hindrance, or to give you a copy of it so that you can transmit it to a third party, where technically feasible.

You have the right to lodge a complaint with the Information Commissioner’s Office if you consider that the processing of your personal data infringes the UK GDPR.

If you wish to exercise any of these rights, please contact us (see “Contact details” below). We will respond to your request within one month. That period may be extended by two further months where necessary, taking into account the complexity and number of requests. We will inform you of any such extension within one month of receipt of your request. We may request proof of identification to verify your request. We have the right to refuse your request where there is a basis to do so in law, or if your request is manifestly unfounded or excessive, or to the extent necessary for important objectives of public interest.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

Contact details

If you have any questions about this privacy policy or about the use of your personal data or you want to exercise your privacy rights, please contact us in the following ways:

  • Email address: [email protected]
  • Postal address: Data Protection Officer, Waterfront Hall, 2 Lanyon Place, Belfast, Antrim, United Kingdom, BT1 3WH


You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues ( We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.

Changes to this Privacy Notice

We reserve the right to change this Privacy Notice from time to time at our sole discretion. If we make any changes, we will post those changes here and update the “Last Updated” date at the bottom of this notice. However, if we make material changes to this statement, we will notify you by means of a prominent notice on the website prior to the change becoming effective. Please review this Privacy Notice periodically for updates.

Last updated: 19 March 2024